Topic Browsing
internationalization failure
This topic currently groups 1 published articles across 1 issues.
Topic coverage
18 active archive topics surfaced from published keywords
Topic Article
Retail internationalization: Lessons from "Big Three" global retailer's failure cases
Jay Sang Ryu • Jeff J. Simpson
Volume 06 Issue 1 · 28 Jan 2013
Due to saturated domestic markets many retailers seek potential growth and profits in the global market. After reviewing internationalization failures of big three global retailers, Wal-Mart, Carrefour, and Tesco, three…