Call For Papers


ISSN (Print) 1751-8202  ISSN (Online) 2056-6271

The JBRMR, a scholarly and refereed journal, provides an authoritative source of information for scholars, academicians, and professionals in the fields of business and retail management and is published twice a year. The journal promotes the advancement, understanding, and practice of business & retail management. It is peer reviewed and is the main research platform of the Centre for Business & Economic Research (CBER) Scholars across borders are encouraged in advancing the frontiers of management education, particularly in the area of retail trade. Contributions should therefore be of interest to scholars, practitioners and researchers in management in both developed and developing countries targeting a worldwide readership through both print and electronic medium.

The coverage of JBRMR includes, but not limited to, the following subjects pertaining to Retail Business Management & Practice:

  • International retailing and diversification
  • Retail Business Environment
  • Retail buying
  • Retail management and strategies
  • Online retailing
  • The future of retailing; Multi-channel retailing
  • Demographics & Retail Business
  • HRM and Retail Business
  • Consumer behaviour
  • Innovation in retailing; Mall Management
  • Customer satisfaction, customer loyalty and retention strategies
  • Customer Relationships Marketing (CRM)
  • Creativity in Internet management and retailing
  • Business and retail research
  • Business Policies, Strategies, and Performance
  • Marketing and Business ethics
  • Distribution strategies
  • Service marketing; Brand Management
  • Contemporary Marketing Thoughts
  • International Business issues
  • B2B and B2C marketing
  • Social Media Marketing
  • Supply chain management
  • Business security and privacy issues
  • Foresight planning

Frequency:                                                 Four times a year: January, April, July & October
Review process:                                        Double Blind peer review
Length of time to complete review:      6-8 weeks
Waiting time after acceptance:              6-8 months
Acceptance rate:                                      15-18%    

Preference will be given to papers which are conceptually and analytically strong and have empirical relevance. All papers will be reviewed according to the Journal’s criterion. The Journal’s website is
For further information please write to us:                                                             

Back to up