Soft skills, communication, teamwork, individual innovation, self-management, critical thinking, problem -solving, organizational creativity.
The purpose of this study to investigate the relationship between soft skills and organizational creativity at the company Telecom Egypt in regions of Suez, South Sinai, and the Red Sea. To achieve research objectives, three basic hypotheses were formulated, and tested using primary data collected through the questionnaire, consisted of 251 questionnaires. Structural equation modelling and path analysis were performed to analyse the survey data and to test study hypotheses. The study found a strong positive relationship and significant effect of the soft skills dimensions of (communication, working in a team, individual innovation, self-management, critical thinking, problem-solving on organizational creativity, and the relative importance of the soft skills dimensions varies in their impact on organizational creativity, ranking as follow: critical thinking, self-management, problem -solving, communication, working in a team, individual innovation.
Full Text : PDF
Al-Farra ,M. M. I., (2016), Proposed Training Program for Soft Skills Development in the Light of the United Nations Declaration on Education for Sustainable Development and the Sustainable Development Strategy Egypt 2030, The Fourteenth Annual Conference: From Adult Education to Lifelong Learning for All for Sustainable Development, Adult Education Center Ain Shams University.
Al-Harahsheh, M., and Al-Haiti, S., (2006), The Impact of Administrative Empowerment and Organizational Support on Creative Behavior as Seen by Jordan Telecom Company: A Field Study." Journal of Administrative Sciences Studies, University of Jordan, Volume 33, No. 2, pp. 240-265.
Al-Shammari, A. B. A., and Al-Mabrik, W. B. N., (2012), Entrepreneurship, Riyadh.
Alqurashi, N., (2012), Critical analysis of the Impact of employee development by focusing on soft
skills on customer loyalty, Manchester metropolitan university, school of Business, Biritsh, pp.1-62.
Al-Zoubi, M.,(2013 ), The Impact of the Organizational Climate on the Creative Behavior of Workers: A Case Study on the Jordanian Orange Telecom Company in the City of Irbid ", Journal of Administrative Sciences Studies, University of Jordan, Volume 21, No. 1, pp. 122-192.
Amrawi ,M., (2016), the effect of organizational creativity on achieving competitive advantage in small and medium enterprises, case study of a sample of small and medium enterprises, mills sector in the wilayats of Ouargla and Taftar, a note submitted to complete the requirements of an academic master’s degree, the Faculty of Economic Sciences, Commercial Sciences and Management Sciences, the University of Kassadi Murbah, Ouargla, Algeria, pp. 1-45.
Aoun, M., Hasnan, N. and Al-Aaraj, H., (2018), Relationship between lean practices, soft total quality management and innovation skills in Lebanese hospitals, EMHJ, Vol. 24 No. 3, pp.269-276.
Gewertz, C., (2007), Soft skills in big demand: Interest in teaching students’ habits of mind for success in life is on the rise. Education Week, 26(40), June 12, PP. 25-2.
Glenn, L., (2008), The “new” customer service model: Customer advocate, company ambassador, Business Education Forum, April,62(4), PP. 7-13.
Hajjaj ,A.N. O., ( 2014 ) , The role of soft skills in the process of snatching administrative jobs - an applied study on administrative jobs in the Gaza Strip, master's thesis, Islamic University of Gaza, Deanship of Graduate Studies, College of Commerce, Department of Business Administration .
Jawal, M.A., (2015), "Empowerment and its impact on developing creative behavior in the economic institution: a field study", PhD thesis, College of Economic, Commercial and Management Sciences, Hassiba Ben Bouali University, Chlef, Algeria.
John, J., (2009), Study on the nature of impact of soft skills training programme on the soft skills development of management students Pacific Business Review, October/December 19-27. PP 5-1.
Klaus, p., (2010), Communication breakdown. California Job Journal, 28, pp.1-9.
Koustab, G., (2015),"Developing organizational creativity and innovation: Toward a model of self- leadership, employee creativity, creativity climate and workplace Innovative orientation
orientation”, Management Research Review, Vol.38Issue: 11, pp.1126-1148.
Mahasneh ,J. K.,( 2016) ,A Theoretical Framework for Implementing Soft Skills in Construction Education Utilizing Design for Six Sigma, Dissertation submitted to the faculty of the Virginia Polytechnic Institute and State University in partial fulfilment of the requirements for the degree of Doctor of Philosophy Environmental Design and Planning, April 28th .
Mansour ,S., (2016 ), abstract of a research paper on the Cultural Skills Unit, an in-depth look at the gaps and shortcomings in cultural skills in: Egypt, Morocco and Saudi Arabia, the Cultural Skills Unit at the British Council, pp. 1-16.
Mcclave, J.T., Benson, P.G., and Sincich, T.L., (2001), Statistics for Business and Economics, Eight, ed., Prentice Hall, Inc., Canada.
Osama ,A. M., ( 2014 ) , the impact of organizational creativity on the performance of workers in small and medium enterprises, the case of the Plastic Conversion Unit Company in South Ouargla, a draft memorandum submitted to complete the requirements for an academic master’s degree, Kassadi University Murbah and Ouargla, Faculty of Economic Sciences, Commercial Sciences and Traffic Sciences, Algeria, pp. 1-39.
Perera, B.M.K., (2010), Important Skills applicable to the World of work: A Guide to Soft Skills, University of Peradeniya, February.
Rao, M. S., (2010), Which are The Employability: www.career-journal.com.
Riyadh, A. R., (2012), The Role of Transformational Leadership in Achieving Organizational Innovation, Case Study: The European Foundation for Spinning and Fatwa in Ein Jasser-Batna, a memorandum submitted as part of the requirements for obtaining a master’s degree in management sciences, branch of organizations management, specialization in human resources, faculty of economic, commercial and traveling sciences, Algeria, Dar Al-Manzuma, Egyptian Knowledge Bank.
Sekaran, U., (2003), Research methods for business: A skill building approach, (4th ed.). India: John Wiley & Sons Inc.
Seth, D., and Seth, M., (2013), IUP, Journal of Soft Skills., Vol. 7 Issue 1, PP 7-2.
Shbair, S. R., (2016), Soft skills and their relationship to entrepreneurial orientations among students of technical and vocational colleges in the governorates of Gaza, Master Thesis, Islamic University of Gaza, Faculty of Commerce, Palestine.
Simpson, S. J. A., and Simon. J. A., (2006), The Measurement and Recognition of Soft Skills Developing A Common Standard. www.Pdf sebook.com.
Tang, K. N., (2018), The importance of soft skills acquisition by teachers in higher education institutions Kasetsart, Journal of Social Sciences xxx, PP. 1-6.
Tobin, P.,( 2008), Soft Skills: The Hard Fact: www.prowess.org.Uk .
Qwaider, A. M. R., ( 2017), The role of soft skills in improving the performance of workers in the Palestinian ministries, Master Thesis, Joint Graduate Program between the Academy of Administration and Politics for Graduate Studies and Al-Aqsa University in Gaza, Palestine.