Journal of Business and Retail Management Research

Published by Centre for Business & Economic Research

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KM Makhitha

Department of Marketing Management, College of Economic and Management Sciences University of South Africa, South Africa

4 published articles 2368732 views 582 downloads

Published Articles

Which consumer attributes influence South African consumers to shop online

JBRMR , Volume 13 Issue 04 , 03 Jul 2019

Marketing strategies for closing the market access gap experienced by small craft producers in South Africa

JBRMR , Volume 13 Issue 03 , 01 Apr 2019

Supplier selection criteria used by independent retailers in Johannesburg, South Africa

JBRMR , Volume 11 Issue 3 , 22 Apr 2017

Challenges affecting small craft producer business growth and survival in South Africa

JBRMR , Volume 11 Issue 3 , 22 Apr 2017