Journal of Business and Retail Management Research

Published by Centre for Business & Economic Research

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K.M. Corbishley

Durban University of Technology Department of Marketing and Retail Management

1 published articles 583088 views 89 downloads

Published Articles

Retail loyalty programmes: relationships between the customer and the retailer in South Africa-an exploratory study

JBRMR , Volume 11 Issue 4 , 22 Jul 2017